Online business scaler
Partner-Up

Knowledge Base

Written by humans,
for humans

A knowledge base for learning to build and scale your online presence through research and data-driven informational content.

*By subbing, you agree to receive a few monthly emails from me.*
Knowledge Base - Human
Knowledge Base - Woman
Reliable and good communication! Love it.
Duncan Hodgkinson Legoux
Source: Google
Marcus is a superstar, he is quick, pleasant, smart, efficient and understands the needs to turn around and effectively complete the job that is needed.
Olivier Heuchenne
Source: Google
Excellent travail, très professionnel, de plus il parle trois langues.
Jean Paul
Source: Google
You have no idea how helpful your guides are! I am a complete novice & recently spent a full day on just buying a domain, linking it to Wordpress, and downloading Elementor Pro. The next full day was spent trying to figure out how to do anything with it. I finally got so frustrated that I walked away & said forget it for now. Your guide taught me what I was doing wrong in all of two seconds, lol. Thx so much for putting this together & sharing!
JollyLizzy review
JollyLizzy
Source: Reddit
10 Hottest Real Estate Website Design Trends

10 Hottest Real Estate Website Design Trends

  • Real estate website design trends are constantly evolving to enhance user experience and attract prospective clients.
  • Property listings should be visually appealing and easy to navigate, with a mobile-first design approach to cater to users on mobile devices.
  • Search engine optimization is crucial for real estate websites to improve their visibility and attract organic traffic.
  • User-friendly navigation, high-quality photography and video content, and integration of social proof elements are important for engaging website visitors.
  • Advanced search filters and functionality, as well as sustainability and green design elements, are also trending in the real estate industry.

May 7, 2024

Read me

The 24 Checklist for Selecting a Web Design Agency

When choosing a web design agency, prioritize their expertise in user experience and responsive design. Ensure they have a strong track record in digital marketing strategies and a diverse portfolio. Assess their SEO skills and their ability to communicate and collaborate effectively. Finally, compare pricing to ensure value for money in your web design project.

May 6, 2024

Read me
The Role Of Content In Website Design

The Role Of Content In Website Design

Having the right content on your website can be the difference between attracting and retaining customers and providing a bad user experience resulting in higher bounce rates.

May 6, 2024

Read me
6 Ways To Boost Your Elementor Pro Site for Speed

6 Ways To Boost Your Elementor Pro Site for Speed

These 6 things include: selecting the optimal hosting provider, configuring the right WordPress and Elementor Pro settings, uploading your assets in WEBP (for images) and WOFF2 (for fonts), uploading a few code snippets, using a caching plugin and a CDN for faster loading times worldwide, and keeping the plugin count to only the essentials.

May 3, 2024

Read me
3 Steps to Embed Your Instagram Feed to WordPress

3 Steps to Embed Your Instagram Feed to WordPress

Embedding your Instagram feed onto your WordPress site is easy and can lead to enhanced user engagement and better SEO performance by increasing your brand or business trust factor.

April 29, 2024

Read me
Designing With Elementor Pro A Step-by-step Guide

Designing With Elementor Pro A Step-by-step Guide

Designing a website with Elementor Pro can be simple as long as you follow a framework and good web development principles. Once you have identified the purpose and brand orientation, the first and most important step is to configure the “site settings” by adding your branded elements (color, fonts, and logos).

April 27, 2024

Read me
The 11 Essential Plugins To Enhance Your Wordpress Site

The 11 Essential Plugins To Enhance Your WordPress Site

  1. Elementor Pro for building a unique website without coding knowledge.
  2. Rank Math SEO for better search result visibility.
  3. WPVivid for backups in case all hell breaks loose.
  4. Light Widget for responsive social media integration.
  5. Independent Analytics for beautiful analytics right in your WP dashboard.
  6. LightSpeed Cache for enhanced site performance.
  7. Tada for even faster loading times.
  8. GDPR Cookie Compliance for cookie and policy compliance
  9. Advance Custom Fields for complete control of your dynamic content.
  10. Admin and Site Enhancements (ASE) for added admin organization, security, and functionality.
  11. WPML for a multilingual site.

April 26, 2024

Read me
50 Ways to Enhance Your Online Presence

50 Ways to Enhance Your Online Presence

It all starts with understanding who you’re targetting, then optimizing your brand around that target audience, and finally delivering high-quality content to attract your audience.

April 23, 2024

Read me
A Memorable Domain Name (1)

The (Today’s) Importance Of A Memorable Domain Name

A memorable domain name should be simple, relevant, and unique. Simplicity ensures it’s easy to remember and avoids confusion, relevance connects it clearly to your brand, and uniqueness helps differentiate your site from millions of competitors, making it stand out.

April 18, 2024

Read me
Web Hosting Basics

Web Hosting Basics: A Simple Explanation

Web hosting is like storing files (images/text/content) in a hard drive on the internet. Your website and its content are stored in this hard drive (also known as a server) and are accessible to anyone who searches for your website’s unique name (also known as your domain name).

April 17, 2024

Read me
Design a Fancy Responsive Website Navbar with Elementor Pro

Design a Fancy Responsive Website Navbar with Elementor Pro

Creating a navbar includes making sure all the important call-to-actions (CTAs) and page URLs are present at all times throughout the website within a sticky header while ensuring responsiveness across all devices. Also utilizing a bit of CSS code to make it look fancy. Keep reading…

April 16, 2024

Read me
Improving Website Load Times On Wordpress

Improving Website Load Times On WordPress

To enhance site load time on WordPress, it’s important to select a dependable hosting service, optimize image sizes, reduce plugin use, choose lightweight themes, streamline code, and implement CDNs.

April 12, 2024

Read me
Understanding Wordpress Website Architecture

Understanding WordPress Website Architecture

When you install WordPress on your server for the first time, a set of important folders are automatically placeed within your server database. Imagine your server as a harddrive, and WordPress as the system holding everything together.

April 11, 2024

Read me
The Importance Of SSL Certificates For Website Security

The Importance Of SSL Certificates For Website Security

SSL certificates encrypt data between the web and servers, making websites safer for both businesses and users by preventing data breaches and enhancing trust. As a bonus, it may also have a small impact on your overall SEO performance.

April 10, 2024

Read me
Why Use Wordpress For Website Development

Why Use WordPress For Website Development

Using WordPress for your website is 1) easy to use, 2) reliable, 3) cost-effective, 4) allows you to have full control and customizability, 5) provides you with an extensive list of themes and plugins to enhance your website, 6) is SEO-friendly, 7) can help you in making money online, 8) provide you with the tools to create a loving community of subscribers and customers, and much more.

April 9, 2024

Read me
Best Practice for Enhancing Website Security On Wordpress

Best Practices for Enhancing Website Security On WordPress

To enhance website security: regularly update WordPress and its plugins. Do not use “Admin” as a user login. Use strong passwords and limit login attempts. Implement HTTPS/SSL on your domain via your hosting service. Backup your site every so often.

April 8, 2024

Read me
Tips For Writing Effective Website Copy

Tips For Writing Effective Website Copy

To craft effective website copy, you must first understand your target audience and their needs. Then, you have to utilize compelling headlines, subheadings, and visuals to keep them interested and engaged. You need to incorporate SEO keywords seamlessly and end with a strong call-to-action to enhance impact and drive desired outcomes.

April 8, 2024

Read me
Finding The Perfect Color Palette For Your Website

Finding The Perfect Color Palette For Your Website

When creating a color palette for your website, start with a base color, add complementary ones using a color wheel, and apply color theory to boost brand identity and user experience.

April 7, 2024

Read me
Reliable Hosting for Your Site on WordPress

Most Reliable Hosting for Your Site on WordPress

The best hosting provider for your WordPress site is one that is fast, safe, secure, has 24/7 support ready to help you with any technical issues, and provides the option for adding a CDN. If it doesn’t meet at least three of those things, forget it.

March 5, 2024

Read me
Elementor vs GenerateBlocks

Elementor vs GenerateBlocks: Two Important Differences

Elementor is ideal for those seeking intricate designs with its extensive widget selection and customization options, making it perfect for visually compelling sites. Conversely, GenerateBlocks excels in providing high-speed website performance with its streamlined design approach, making it the go-to choice for efficiency-focused developers.

March 4, 2024

Read me
Website Goals & Objectives

11 Website Goals and Objectives For Your Motivation

Set clear goals and objectives the SMART way that will help you get closer to achieving online success through your website.

March 1, 2024

Read me
Free Platforms for Showcasing and Selling Your Work

Top Free Platforms for Showcasing and Selling Your Work

Showcasing your work on free portfolio platforms is an effective way to demonstrate your skills, attract potential clients and earn some passive income along the way.

February 28, 2024

Read me

Top E-Commerce Platforms for Small Business Online Stores

To succeed in the digital market, small businesses must select an appropriate e-commerce platform. This guide outlines 7 top e-commerce platforms, emphasizing the importance of the right choice, key features to consider, and offers tailored recommendations to enhance your small business’s online presence.

February 26, 2024

Read me
Why Websites Matter

Why Websites Matter: 21 Reasons You Need One

A website surpasses a traditional brick-and-mortar store by offering wider global access, 24/7 availability, and the opportunity to showcase products or services to a broader audience. And, unlike physical stores, websites can also facilitate passive income streams by reaching customers anytime, anywhere with minimal human intervention.

February 21, 2024

Read me
No-Code Page Builders for WordPress

The Best No-Code Page Builders for WordPress

With no-code page builders in WordPress, it’s now easier than ever to make a website stand out. These tools make it easy for anyone, even those who don’t know how to code, to make professional websites. We’ll show you the best WordPress page builders and talk about their best features and uses to help you find the best one for your web design needs.

February 15, 2024

Read me
Starting a Profitable Blog Website

Starting a Profitable Blog Website

A blog website can potentially make you tons of money in passive income. To do this, you need a good strategy, a profitable niche, a great affiliate program but above all, a focus on delivering valuable and helpful content to your audience.

February 13, 2024

Read me
8 Steps to Build a Branded Website from Scratch

8 Steps to Build a Branded Website from Scratch

  1. Decide your website’s purpose (blog, shop, portfolio).
  2. Pick a memorable name for your site.
  3. Choose a hosting service.
  4. Use WordPress for easy site setup.
  5. Design your site with Elementor Pro for a unique look.
  6. Add plugins for extra features like SEO and security.
  7. Make sure your site is easy to find on Google.
  8. Test, launch, and share your site online.

February 10, 2024

Read me
Sky rocket Productivity With Elementor Pro

Skyrocket Productivity With Elementor Pro and a Secret Sauce

A new feature in Elementor Pro in combination with a third-party website brings forth a secret strategy that will hugely boost productivity for any no-code developer.

February 5, 2024

Read me
Automated Internal Linking

Automated Internal Linking for WordPress

As an SEO expert, managing thousands of blog posts on a website can be overwhelming and too time-consuming, especially when it comes to manually linking them internally. This is where automated internal linking can be incredibly helpful in boosting your productivity.

February 3, 2024

Read me
Elementor vs Divi

Elementor vs Divi: We’ll Tell You Which is Better

Elementor offers unique motion effects for creative designs, has broader compatibility with other WordPress plugins, and has generally more functionality as you become more advanced. Divi on the other hand, offers A/B testing, a single lifetime license and may be easier to use as a beginner.

February 2, 2024

Read me
Rank on Google Without Backlinks

Proven Strategy to Rank on Google Without Backlinks

Start by pinpointing low-competition keywords using tools like AnswerThePublic, which will set the foundation for your content strategy. Next, effortlessly generate high-quality, SEO-optimized articles in bulk with Autoblogging.ai. This powerful tool not only writes but also posts directly to your WordPress, saving you time and effort. Lastly, enhance your content’s performance with strategic internal linking using LinkWhisper, ensuring your site’s structure supports better rankings.

January 29, 2024

Read me
WordPress in not dead

WordPress is not Dead, It’s THE Best

WordPress, the most popular CMS dominating worldwide market share, is known for its reliability and versatility. It suits all user levels and offers numerous features and plugins that enhance website functionality and design.

January 25, 2024

Read me
WordPress Developer in Mallorca

Full Stack WordPress Developer in Mallorca

Marcus-Aurelius is a skilled full-stack WordPress developer in Mallorca, offering expertise in website design, building, SEO, and digital scaling. We focus on enhancing your digital presence and driving human traffic to your e-business website.

January 23, 2024

Read me
Create a one pager site on Wordpress

Building a One Page Site on WordPress: The Easy Way

Here’s how you do it: 1. Purchase a domain name and hosting provider, 2. Download WordPress on the server (usually in one click), 3. Download Elementor Pro, 4. Use Skelementor to develop your page sections, 5. Use Chat GPT and Midjourney to generate your content, 6. Optimize your site for SEO and speed with Rank Math and Litespeed Cache.

January 22, 2024

Read me
The Youtube Slowdown attack

The Slowdown: Youtube’s Attack on AdBlock Users

YouTube has recently launched a tactic to combat adblocker usage (again), leading to a significant slowdown on the platform for users who rely on ad-blocking tools, forcing users to either remove their adblockers or pay for premium.

January 15, 2024

Read me
Rank on Google

Rank on Google in 2024: Step By Step

The best way to rank on Google in 2024 is by using a combination of relatively budget-friendly artificial intelligence (A.I.) tools, less costly SEO software and some free tools provided by Google. Using a combination of the tools mentioned below, you will be able to rank your articles on the first page of Google.

January 3, 2024

Read me