Knowledge Base

Written by humans,
for humans

A knowledge base for learning to build and scale your online presence through research and data-driven informational content.

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For creating a website without coding, popular platforms include Elementor Pro (WordPress), Wix, and Squarespace. These website builders offer user-friendly interfaces, drag-and-drop functionality, and a variety of templates to help you design a professional website without needing coding skills.

June 5, 2024

AI-based search, Search Generative Experience, and AI Overviews is changing the way users find answers to their queries on Google across the Americas, the Asia Pacific, Europe, Asia, and the Middle East. It might be time to look for traffic sources elsewhere like Pinterest, Youtube, and others.

May 15, 2024

You need an SEO consultant if you want to increase your company’s online visibility and drive organic traffic that converts into new customers, clients, or leads. An expert SEO consultant does this by performing high-converting keyword research, optimizing content, and implementing competitor-crushing technical SEO.

May 14, 2024

If you have a WordPress site that is gaining traffic, the best way to maximize leads for your offer, business or product is to implement an effective WordPress email marketing funnel using plugins or third-party email marketing tools.

May 13, 2024

Launching an online website can be done quickly and easily with the right tools and objectives in mind. If you are looking for an online store, you should use platforms like Woocommerce or Shopify, for the rest of online websites, WordPress is probably your best bet. While Shopify may be the easiest and quickest way to set up an online website, WordPress and Woocommerce might be the cheaper options.

May 13, 2024

Choose a web designer based on their portfolio, previous and current clients, industry knowledge, deliverability, and most importantly, their ability to design unique and branded quality. You can find an exceptional web designer through channels like social media, directories (Awwwards, Upwork, Dribble etc.), and word of mouth.

May 9, 2024

  • Real estate website design trends are constantly evolving to enhance user experience and attract prospective clients.
  • Property listings should be visually appealing and easy to navigate, with a mobile-first design approach to cater to users on mobile devices.
  • Search engine optimization is crucial for real estate websites to improve their visibility and attract organic traffic.
  • User-friendly navigation, high-quality photography and video content, and integration of social proof elements are important for engaging website visitors.
  • Advanced search filters and functionality, as well as sustainability and green design elements, are also trending in the real estate industry.

May 7, 2024

When choosing a web design agency, prioritize their expertise in user experience and responsive design. Ensure they have a strong track record in digital marketing strategies and a diverse portfolio. Assess their SEO skills and their ability to communicate and collaborate effectively. Finally, compare pricing to ensure value for money in your web design project.

May 6, 2024

Having the right content on your website can be the difference between attracting and retaining customers and providing a bad user experience resulting in higher bounce rates.

May 6, 2024

These 6 things include: selecting the optimal hosting provider, configuring the right WordPress and Elementor Pro settings, uploading your assets in WEBP (for images) and WOFF2 (for fonts), uploading a few code snippets, using a caching plugin and a CDN for faster loading times worldwide, and keeping the plugin count to only the essentials.

May 3, 2024

Embedding your Instagram feed onto your WordPress site is easy and can lead to enhanced user engagement and better SEO performance by increasing your brand or business trust factor.

April 29, 2024

Designing a website with Elementor Pro can be simple as long as you follow a framework and good web development principles. Once you have identified the purpose and brand orientation, the first and most important step is to configure the “site settings” by adding your branded elements (color, fonts, and logos).

April 27, 2024

  1. Elementor Pro for building a unique website without coding knowledge.
  2. Rank Math SEO for better search result visibility.
  3. WPVivid for backups in case all hell breaks loose.
  4. Light Widget for responsive social media integration.
  5. Independent Analytics for beautiful analytics right in your WP dashboard.
  6. LightSpeed Cache for enhanced site performance.
  7. Tada for even faster loading times.
  8. GDPR Cookie Compliance for cookie and policy compliance
  9. Advance Custom Fields for complete control of your dynamic content.
  10. Admin and Site Enhancements (ASE) for added admin organization, security, and functionality.
  11. WPML for a multilingual site.

April 26, 2024

It all starts with understanding who you’re targetting, then optimizing your brand around that target audience, and finally delivering high-quality content to attract your audience.

April 23, 2024

A memorable domain name should be simple, relevant, and unique. Simplicity ensures it’s easy to remember and avoids confusion, relevance connects it clearly to your brand, and uniqueness helps differentiate your site from millions of competitors, making it stand out.

April 18, 2024

Web hosting is like storing files (images/text/content) in a hard drive on the internet. Your website and its content are stored in this hard drive (also known as a server) and are accessible to anyone who searches for your website’s unique name (also known as your domain name).

April 17, 2024

Creating a navbar includes making sure all the important call-to-actions (CTAs) and page URLs are present at all times throughout the website within a sticky header while ensuring responsiveness across all devices. Also utilizing a bit of CSS code to make it look fancy. Keep reading…

April 16, 2024

To enhance site load time on WordPress, it’s important to select a dependable hosting service, optimize image sizes, reduce plugin use, choose lightweight themes, streamline code, and implement CDNs.

April 12, 2024

When you install WordPress on your server for the first time, a set of important folders are automatically placeed within your server database. Imagine your server as a harddrive, and WordPress as the system holding everything together.

April 11, 2024

SSL certificates encrypt data between the web and servers, making websites safer for both businesses and users by preventing data breaches and enhancing trust. As a bonus, it may also have a small impact on your overall SEO performance.

April 10, 2024

Using WordPress for your website is 1) easy to use, 2) reliable, 3) cost-effective, 4) allows you to have full control and customizability, 5) provides you with an extensive list of themes and plugins to enhance your website, 6) is SEO-friendly, 7) can help you in making money online, 8) provide you with the tools to create a loving community of subscribers and customers, and much more.

April 9, 2024

To enhance website security: regularly update WordPress and its plugins. Do not use “Admin” as a user login. Use strong passwords and limit login attempts. Implement HTTPS/SSL on your domain via your hosting service. Backup your site every so often.

April 8, 2024

To craft effective website copy, you must first understand your target audience and their needs. Then, you have to utilize compelling headlines, subheadings, and visuals to keep them interested and engaged. You need to incorporate SEO keywords seamlessly and end with a strong call-to-action to enhance impact and drive desired outcomes.

April 8, 2024

When creating a color palette for your website, start with a base color, add complementary ones using a color wheel, and apply color theory to boost brand identity and user experience.

April 7, 2024

The best hosting provider for your WordPress site is one that is fast, safe, secure, has 24/7 support ready to help you with any technical issues, and provides the option for adding a CDN. If it doesn’t meet at least three of those things, forget it.

March 5, 2024

Elementor is ideal for those seeking intricate designs with its extensive widget selection and customization options, making it perfect for visually compelling sites. Conversely, GenerateBlocks excels in providing high-speed website performance with its streamlined design approach, making it the go-to choice for efficiency-focused developers.

March 4, 2024

Set clear goals and objectives the SMART way that will help you get closer to achieving online success through your website.

March 1, 2024

Showcasing your work on free portfolio platforms is an effective way to demonstrate your skills, attract potential clients and earn some passive income along the way.

February 28, 2024

To succeed in the digital market, small businesses must select an appropriate e-commerce platform. This guide outlines 7 top e-commerce platforms, emphasizing the importance of the right choice, key features to consider, and offers tailored recommendations to enhance your small business’s online presence.

February 26, 2024

A website surpasses a traditional brick-and-mortar store by offering wider global access, 24/7 availability, and the opportunity to showcase products or services to a broader audience. And, unlike physical stores, websites can also facilitate passive income streams by reaching customers anytime, anywhere with minimal human intervention.

February 21, 2024

With no-code page builders in WordPress, it’s now easier than ever to make a website stand out. These tools make it easy for anyone, even those who don’t know how to code, to make professional websites. We’ll show you the best WordPress page builders and talk about their best features and uses to help you find the best one for your web design needs.

February 15, 2024

A blog website can potentially make you tons of money in passive income. To do this, you need a good strategy, a profitable niche, a great affiliate program but above all, a focus on delivering valuable and helpful content to your audience.

February 13, 2024

  1. Decide your website’s purpose (blog, shop, portfolio).
  2. Pick a memorable name for your site.
  3. Choose a hosting service.
  4. Use WordPress for easy site setup.
  5. Design your site with Elementor Pro for a unique look.
  6. Add plugins for extra features like SEO and security.
  7. Make sure your site is easy to find on Google.
  8. Test, launch, and share your site online.

February 10, 2024

A new feature in Elementor Pro in combination with a third-party website brings forth a secret strategy that will hugely boost productivity for any no-code developer.

February 5, 2024

As an SEO expert, managing thousands of blog posts on a website can be overwhelming and too time-consuming, especially when it comes to manually linking them internally. This is where automated internal linking can be incredibly helpful in boosting your productivity.

February 3, 2024

Elementor offers unique motion effects for creative designs, has broader compatibility with other WordPress plugins, and has generally more functionality as you become more advanced. Divi on the other hand, offers A/B testing, a single lifetime license and may be easier to use as a beginner.

February 2, 2024

Start by pinpointing low-competition keywords using tools like AnswerThePublic, which will set the foundation for your content strategy. Next, effortlessly generate high-quality, SEO-optimized articles in bulk with This powerful tool not only writes but also posts directly to your WordPress, saving you time and effort. Lastly, enhance your content’s performance with strategic internal linking using LinkWhisper, ensuring your site’s structure supports better rankings.

January 29, 2024

WordPress, the most popular CMS dominating worldwide market share, is known for its reliability and versatility. It suits all user levels and offers numerous features and plugins that enhance website functionality and design.

January 25, 2024

Marcus-Aurelius is a skilled full-stack WordPress developer in Mallorca, offering expertise in website design, building, SEO, and digital scaling. We focus on enhancing your digital presence and driving human traffic to your e-business website.

January 23, 2024

Here’s how you do it: 1. Purchase a domain name and hosting provider, 2. Download WordPress on the server (usually in one click), 3. Download Elementor Pro, 4. Use Skelementor to develop your page sections, 5. Use Chat GPT and Midjourney to generate your content, 6. Optimize your site for SEO and speed with Rank Math and Litespeed Cache.

January 22, 2024

YouTube has recently launched a tactic to combat adblocker usage (again), leading to a significant slowdown on the platform for users who rely on ad-blocking tools, forcing users to either remove their adblockers or pay for premium.

January 15, 2024

The best way to rank on Google in 2024 is by using a combination of relatively budget-friendly artificial intelligence (A.I.) tools, less costly SEO software and some free tools provided by Google. Using a combination of the tools mentioned below, you will be able to rank your articles on the first page of Google.

January 3, 2024